Client: UEFA
Tags: Concept development, Project Management, Execution, Set-up, Retail operation, Hospitality, Ticketing (TBD), Event App

As the official UEFA Champions League retail service provider we are at the forefront of football.

As of 2006 , we  have activates the UEFA Champions Festival at almost every UEFA Champions League final. We create extraordinary brand experiences and implement special guest programs and immerse adidas Young Champions Teams from across the globe in realm of football. We are in control of establishing, designing and managing the UEFA Superstore and hosting impactful live activation experiences on-site and across each host city.

We have been present in Paris (2006), Athens (2007), Moscow (2008), Madrid (2010), Munich (2012), London (2011, 2013), Lisbon (2014), Berlin (2015), Milan (2016), Cardiff (2017) and Kiev (2018).

Further services: Set-up of the Museum & Theater of Champions, UEFA info booth, main pitch set-up with tribunes, VIP area, UEFA partner areas, center stage, trophy display and the overall festival branding.