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Schaeffler 

New York City, USA

THE FIA FORMULA E IS THE WORLD’S FIRST ELECTRIC RACING SERIES, AS TECHNOLOGY PARTNER OF AUDI SPORT AND PIONEER ON THE TRACK, SCHAEFFLER INSPIRES MOBILITY FOR TOMORROW BY LEADING THE WAY TOWARDS E-MOBILITY. AS PART OF THE “DEUTSCHLANDJAHR USA – WUNDERBAR TOGETHER “INITIATIVE TO CELEBRATE THE GERMAN-AMERICAN FRIENDSHIP, FOR THE EPRIX IN NEW YORK CITY WE SHOWED THAT THE SKY IS NOT THE LIMIT AND TOOK THE SKYLINE SOIRÉE EVENT TO THE NEXT LEVEL. AS PART OF THE CORPORATE EVENT SURROUNDING THE FIA FORMULA E FOR SPECIAL GUESTS AND VIPS, WE ELEVATED THE SCHAEFFLER BRAND AND SHOWCASED IT´S INNOVATION WITH CREATIVE ON-BRAND DESIGN AND CONCEPT DISPLAYS. FROM TECHNICAL SET-UP, PRODUCTION, BRANDING AND DESIGN WE CUSTOMIZED THE ROOFTOP EVENT AREA REALIZING SCHAEFFLER AS THE STANDOUT LANDMARK IN THE BROOKLYN BRIDGE SKYLINE AND THE WORLD OF E-MOBILITY.

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